Auzée: A New Voice in Moroccan Fashion with a Modern Twist
On January 16, 2025, Casablanca became the stage for the debut of Auzée, a fresh addition to Morocco’s fashion scene. The brand launched with an intimate and thoughtfully curated fashion show, unveiling a collection that honors Moroccan heritage while embracing a modern sensibility.
A Unique Fashion Experience
The event went beyond a traditional runway show, creating a memorable evening filled with captivating performances, elegant ambiance, and carefully designed moments. Guests enjoyed a combination of music, choreography, and an intimate setting, setting the tone for Auzée’s vision of blending creativity with elegance.
A Visionary Approach
Auzée is the creation of its founder, who brings years of experience and ambition to the brand after a career abroad. Based in Casablanca, the founder’s goal is to offer women clothing that reflects strength, elegance, and individuality. This debut collection focuses on versatile, high-quality pieces made with fabrics such as silk crepe and organza, offering a balance of sophistication and comfort.
Auzée: Redefining Moroccan Fashion with Bold Elegance
Founded by visionary lawyer Mrs. Rim Berrada, Auzée is the realization of a childhood dream. After spending 14 years in Canada and building a remarkable legal career, the founder, now based in Casablanca, channeled her discipline and ambition into creating a brand that redefines the standards of Moroccan fashion.
A Blend of Tradition and Modern Style
Inspired by Morocco’s rich cultural heritage, Auzée introduces a contemporary style infused with subtle traditional elements, such as zellige-inspired patterns. Produced locally in Casablanca, the collection includes limited-edition designs, ensuring a sense of exclusivity.
Next Steps
Auzée’s collection is now available for discovery through a private showroom and limited sales events, inviting fashion enthusiasts to explore its vision of elegance and individuality.
For more details, visit www.auzee.ma.
With Auzée, a new chapter in Moroccan fashion begins—where modern style meets timeless heritage.