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Auzée: A New Voice in Moroccan Fashion with a Modern Twist

Auzée: A New Voice in Moroccan Fashion with a Modern Twist

On January 16, 2025, Casablanca became the stage for the debut of Auzée, a fresh addition to Morocco’s fashion scene. The brand launched with an intimate and thoughtfully curated fashion show, unveiling a collection that honors Moroccan heritage while embracing a modern sensibility.

A Unique Fashion Experience

The event went beyond a traditional runway show, creating a memorable evening filled with captivating performances, elegant ambiance, and carefully designed moments. Guests enjoyed a combination of music, choreography, and an intimate setting, setting the tone for Auzée’s vision of blending creativity with elegance.

A Visionary Approach

Auzée is the creation of its founder, who brings years of experience and ambition to the brand after a career abroad. Based in Casablanca, the founder’s goal is to offer women clothing that reflects strength, elegance, and individuality. This debut collection focuses on versatile, high-quality pieces made with fabrics such as silk crepe and organza, offering a balance of sophistication and comfort.

Auzée: Redefining Moroccan Fashion with Bold Elegance

Founded by visionary lawyer Mrs. Rim Berrada, Auzée is the realization of a childhood dream. After spending 14 years in Canada and building a remarkable legal career, the founder, now based in Casablanca, channeled her discipline and ambition into creating a brand that redefines the standards of Moroccan fashion.

A Blend of Tradition and Modern Style

Inspired by Morocco’s rich cultural heritage, Auzée introduces a contemporary style infused with subtle traditional elements, such as zellige-inspired patterns. Produced locally in Casablanca, the collection includes limited-edition designs, ensuring a sense of exclusivity.

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Next Steps

Auzée’s collection is now available for discovery through a private showroom and limited sales events, inviting fashion enthusiasts to explore its vision of elegance and individuality.

For more details, visit www.auzee.ma.

With Auzée, a new chapter in Moroccan fashion begins—where modern style meets timeless heritage.

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